Services
Website auditing & copywriting
for busy business owners
Let’s find what fits
Whether you need a few site touch-ups or a complete overhaul, our wordsmiths are here to help. Custom bundles are available upon request.
Website Audit Intensive
Get your website audited in 24-48 hours!
Website audits are important to ensure your site's overall effectiveness. And to identify areas for improvement as your industry, services, and brand evolve over time.
Plus, websites sometimes do weird things when we’re not looking, so it never hurts to check in to be sure everything is as it should be.
Our analysis includes
Content hierarchy
UX and accessibility
General format and structure
Overall functionality and load time
Grammar and suggested copy edits
Consistency in brand messaging/tone
We also look for
Compliance issues
Market or industry trends
Design or navigation flaws
Meeting industry standards
Content relevancy and accuracy
Engagement and conversion rates
We recommend annual, if not semiannual, audits to ensure your site is doing its job.
Audits start at $500 USD.
Mike Micci
“Very detailed and thorough analysis,
recommendations for making my website
more user-friendly and driving more traffic to it.”
Meeray Ghaly
“Their understanding of UX and attention to detail is next level! The subtlest chinks and pain points in the copy and layout were instantly identified and workshopped with clear suggestions for improving the overall website.”
Key Messaging Guide
Your Key Messaging Guide (KMG) is the foundation of your business’s voice and tone, ensuring consistency across all public-facing and internal communications.
Our comprehensive package provides cohesive messaging designed to resonate with your ideal clientele at every stage of their journey.
This package includes
60-minute kick-off and strategy session
Research and discovery
Competitor analysis
Market and industry analysis
Voice-of-customer data analysis
Recommended overall messaging
Brand personality statement
Keywords and phrases to use
Mission and vision statements
Keywords and phrases to avoid
Creation of your Key Messaging Guide
Delivered in a presentation-style PDF to reference as you build your business. This minimalist-design document will include the results of the research and discovery phase above.
Your KMG will help you maintain a unified message to effectively reach your customers wherever they are in their buying journey.
Key Messaging Guides start at $1,500 USD.
“I’ve struggled for years to create
a cohesive message across my website,
and Kristin did it in just a few days!”
— Veronica Kirin
Website Copywriting
Authentic, transparent, and personality-driven copy is how to differentiate your business.
Whether it’s time constraints, lack of specialized writing skills, or simply not knowing how to articulate your brand effectively, most folks become paralyzed when it comes to their copy.
We’ll take it from here—ensuring your messaging stays fresh, relevant, and impactful—so you can focus on what you do best.
Here’s how it works:
Phase 1: Research + Discovery
Competitor analysis
Audit provided assets
Review your brand brief
Industry/market research
Voice-of-customer data analysis
Phase 2: Wireframe + Write
Use Figma to wireframe all pages
Use data from phase one to write copy
Edit for grammar and punctuation
Edit for tone of voice and key messaging
Phase 3: Review + Revise
Review the first draft with you
Make requested revisions/edits
Review the second draft with you
Make requested revisions/edits
Send approved copy to your web designer
Reviewed unpublished site to triple-check copy format/structure
Our website copywriting services start at
$5,000 USD for a standard 5-page website.
“We’ve been getting at least
1-2 new calls a week…
[since working with you].”
— Melanie Taylor
The Process
No Surprises. Guaranteed. Before any work begins, we will have a clearly outlined (and signed) contract that details deliverables, due dates, and pricing. You’ll never receive an unexpected invoice or extra fees!
STEP 1. Let’s Get Clear
We’ll start with a discovery call to get super clear on what you need and to be sure we’re a good match. We’ll confirm pricing, deliverables, and deadlines. Once the contract is signed, with all of the verified details included, we will send you a few clarifying questions along with the first invoice to kick things off.
STEP 2. Workin’ It
Your copywriter will get right to work! Depending on the project, we may loop you in for a first draft or first-page review to be sure we’re on the right track. We’ll use Google Docs in order to easily go back and forth, responding to comments as the project progresses. We’ll begin wrapping up with final edits.
STEP 3. Final Delivery & Invoice
After the predetermined number of edits are completed, you’ll receive the final draft. You’ll also receive an invoice for any remaining balance. We use an invoicing service called WaveApp, which makes it super easy and safe to pay with a credit card or bank transfer without processing fees.
